Logo design contest

Dear acados enthusiasts,

As you might know, acados, despite its popularity, is still lacking a logo. :smiling_face_with_tear:
We want to change that! :rocket:
Criteria for a good logo are:

  • acados has to be spelled with lower case letters
  • simplicity
  • squareness: the aspect ratio should be close to quadratic
  • free to use, the logo should have the same license as the acados code, no commercial fonts

Additionally it should somehow fit to the project:

  • acados implements fast, embedded solvers for optimal control

We are looking forward to your suggestions! :hugs:

The acados development team.

1 Like

There is a lightning under the c.
Lightnings are fast
C is light and fast → lightnings.
The level lines indicate the center of acados is close to optimality.
The lightnings are still satisfying the constraints.
:zap:

3 Likes

A minimalistic suggestion from @kaethe

4 Likes

Ok, so ChatGPT (DALL-E) is struggling a bit. Especially with the text. It does not understand lower case





Yeah… not great, but might serve as inspiration.

Hi all,

we want to thank everyone for their submissions and brainstorming on this topic :pray:
Yesterday, Katrin and I designed a new logo and are very happy with the result.
We hope you all like it too, here it is :drum:

It fulfills all the criteria mentioned below, but lacks squareness.
However, it comes with a square variant which can be used for purposes with strict squareness requirements, such as favicons.

favicon

It looks great on black and white background which can be seen on the new themed documentation page.

The forum theme and documentation page are already updated and the official PR is here: Add new acados logo and favicon. Switch docs to `sphinx-book-theme` by FreyJo · Pull Request #1180 · acados/acados · GitHub

Some background thought on the logo:

  • The gradient effect from dark purple to light blue suggests progression which is resembled within acados in different aspects :rainbow:
    • the continuous development of extensions and algorithmic features
    • the performance improvements when deploying fast optimal control to a real-world system
    • the idea of “convergence over time” in the widely used real-time iteration algorithm and its advanced-step extensions.
  • The icon preceding the text resembles a fast forward symbol :fast_forward: . It symbolizes speed, progress and forward movement. This aligns perfectly with the highly efficient solvers in the software.
  • The fast forward symbol is composed of two play buttons. This connection plays with the design efforts to make acados easy to use. Matlab users might associate it with running their first “getting started” example by just pressing play :arrow_forward: .

We hope that you like the new logo as much as we do and encourage you to include it when presenting your acados featured work.
Some branded acados swag is coming up, we are planning to print some stickers and the likes.

Best,
Jonathan & Katrin

6 Likes

Hi,

great logo! Please provide us with stickers before the CDC! I want to share some after my talk which features acados :slight_smile:

best
Armin

1 Like